adidas – a name that stands for competence in all sectors of sport around the globe.
The vision of company founder Adolf Dassler has long become reality and his corporate philosophy the guiding principle for successor generations.
The idea was as simple as it was brilliant. Adi Dassler’s aim was to provide every athlete with the best possible equipment.
adidas Group has more than 38,000 employees worldwide, with more than 2,500 working at the company’s headquarters in Herzogenaurach.
A team of designers, product developers and experts for biomechanics and material technology carries out research in Portland and at adidas second technology centre in Scheinfeld near Nuremberg.
Scope of work
Construction Development Center was awarded the Design of the new Façade and interior design for the outlet to keep up with the same old new adidas approach.
Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.